How To Upgrade To Alexa Plus | Turn It On In Minutes

Upgrading to Alexa Plus usually means joining Alexa+ Early Access or the paid plan in the Alexa app, then finishing setup on an eligible device.

If you’ve heard people talking about “Alexa Plus” and you’re wondering where the upgrade button is, you’re not alone. Amazon is rolling Alexa+ out in stages, so the upgrade path depends on what’s available on your account right now.

This walkthrough shows how to check if your account can get Alexa Plus, how to request access, how to finish setup when you’re invited, and what to tweak after it’s on so it feels better day to day.

What Alexa Plus Is And What Changes After You Upgrade

Alexa Plus is Amazon’s newer Alexa experience, branded as Alexa+. Think of it as a refreshed version of Alexa that’s built to handle longer requests and keep context across a conversation. It still does the classic stuff like timers and smart home control. The difference is how you get there: fewer repeated commands, more natural follow-ups, and more “do this next” responses when you ask for a plan.

You don’t “install” Alexa Plus like an app on your phone. It’s tied to your Amazon account. Once it’s enabled, it can show up on your compatible Echo devices, the Alexa app, and other eligible Amazon devices that are signed into the same account.

If you want Amazon’s own overview of what Alexa+ is and where it shows up, the Alexa+ page on Alexa.com lays out the rollout and device notes in plain language.

Check If You Can Upgrade To Alexa Plus Before You Try

The fastest way to avoid a dead end is to check three things first: your account region, your device generation, and your Alexa language setting. If one of these is off, you can spend ten minutes tapping around the app and still never see the option.

Account And Region Basics

Alexa+ availability can be limited by country and by account type. If your Amazon account is set to a region where Alexa+ isn’t rolling out yet, the upgrade won’t show, even if you own a newer Echo.

Open the Alexa app — Sign in with the Amazon account you use on your Echo devices.
Go to More — Tap the More menu, then open Settings.
Check your account country — If your account is set outside the rollout region, switch it only if you actually live there and your billing details match.

Device Fit In One Glance

Alexa+ works on many Echo models, yet a handful of early-generation devices keep the original Alexa experience. If you’re unsure which model you own, you can check inside the Alexa app in under a minute.

Tap Devices — Open the Devices tab in the Alexa app.
Select Echo And Alexa — Pick the device you want to check.
Open Device Settings — Tap the gear icon, then scroll to the device info section to see the model and generation.

Device Type	Alexa Plus Availability	What You’ll See
Newer Echo speakers and Echo Shows	Often available	Early Access invite or setup prompt when enabled
Some early-generation Echo models	Not available	Original Alexa stays in place on that device
Alexa app on iOS/Android	Available when your account is enabled	Alexa+ features inside the app after setup

Language Setting That Blocks The Upgrade

During the rollout, Alexa+ may require your device language to be set to U.S. English. If your Echo is set to another English variant, you might get the invite email but still not see Alexa+ take over on the device until you switch the language.

Open your device settings — In the Alexa app, pick the Echo you’re using.
Find Device Language — It’s usually under Device Options.
Set English United States — Save the change, then wait a minute for the device to refresh.

Upgrading To Alexa Plus In The Alexa App With Early Access

Right now, many people “upgrade” by joining Early Access first. The basic flow is: request access, wait for the invite, then finish setup on a screen device or in the Alexa app.

Request Access The Clean Way

If you don’t see any Alexa+ banner inside the app, use Amazon’s signup flow and let the invite come to you. The Alexa+ page on Alexa.com links out to the Early Access path and explains that access is granted in waves.

Visit the Alexa+ page — Use the Alexa+ signup page while signed into your Amazon account.
Join the Early Access list — Submit the email tied to your Alexa devices.
Watch for a device prompt — Amazon may notify you by email and with a card on an Echo Show once access is granted.

Finish Setup When You Get The Invite

When your account is enabled, setup can show up in a few places. You might see a “Finish setup” card on a screen device, a notification in the Alexa app, or a guided prompt the next time you interact with Alexa.

Tap the setup card — On an Echo Show, open the card that says you can finish Alexa+ setup.
Confirm the account — Make sure the device is registered to the same Amazon account you used to request access.
Complete the prompts — Follow the on-screen steps until you reach a confirmation screen.

Check That Alexa Plus Is Actually Active

After setup, give it a quick sanity check so you don’t spend the rest of the week wondering if anything changed.

Ask a follow-up — Say a request, then add a short follow-up without repeating “Alexa” and see if it keeps the thread.
Try it in the app — Open the Alexa app and run the same request there to see if the experience matches.
Look for updated prompts — The interface on a screen device may show new cards or wording after the switch.

Upgrade Paths When Alexa Plus Is Offered As A Subscription

Once Early Access ends for your account, Alexa Plus can shift into a paid plan for non-Prime customers. Amazon’s public messaging has pointed to pricing around $19.99/month for people without Prime, with Prime members getting Alexa+ at no extra charge when the paid phase starts. You can read Amazon’s announcement on About Amazon’s Alexa+ release post.

If you see a plan prompt inside the Alexa app, take a second to confirm the account you’re using. Households often have multiple Amazon logins, and the app can be signed into the “wrong” one without you noticing.

Open the plan prompt — In the Alexa app, tap the banner or card that mentions Alexa+ or Alexa Plus.
Review the billing screen — Confirm the price, the billing cycle, and the account name at the top.
Confirm enrollment — Approve the plan, then wait for the confirmation message.
Restart one device — Power cycle one Echo so it pulls the updated account status quickly.

Settings To Tweak After You Upgrade To Alexa Plus

Once Alexa+ is on, a couple of settings changes can make it feel less fussy. These are the ones worth checking right away.

Voice Profile And Household Accounts

If multiple people use the same Echo, you’ll get better results when Voice ID is set up for the main users. That helps Alexa keep preferences straight, especially for things like calendars and shopping lists tied to personal accounts.

Open Your Profile — In the Alexa app, tap More, then open Settings and Your Profile.
Set up Voice ID — Follow the voice training steps, then test it by asking for something tied to your account.
Match devices to accounts — Confirm your Echo devices are registered to the intended primary account.

Privacy Controls You Should Review

Alexa+ is still Alexa, so the privacy basics remain the same: you can review voice history, delete recordings, and manage device permissions. Do a quick pass after the upgrade so you’re not guessing later.

Review voice history — In the Alexa app settings, check what’s stored and clear what you don’t want kept.
Set deletion shortcuts — Turn on voice commands that let you delete recent requests by speaking a phrase.
Check connected services — Remove services you don’t use so Alexa isn’t tied to extra accounts.

Make Screen Devices Less Noisy

Echo Shows can get busy fast, with rotating cards and notifications. A few display tweaks can make Alexa+ feel calmer.

Open Home Content — On the Echo Show, go into Settings, then Home Content.
Turn off cards you don’t want — Disable items you never tap.
Adjust notification settings — Keep the alerts you need, then mute the rest.

Common Upgrade Problems And Fixes That Usually Work

If your upgrade stalls, it’s often one of a few repeat issues: you’re on the wrong account, the device language isn’t set right, or you’re using a device generation that keeps the original Alexa experience.

No Alexa Plus Option In The App

Start with the basics: confirm you’re signed into the same Amazon account that your Echo devices use. Then check your app version.

Confirm the signed-in account — In the Alexa app, open Settings and check the account name and email.
Update the Alexa app — Install the latest version from your phone’s app store.
Sign out and back in — Log out, restart the phone, then sign back in to refresh account flags.

You Got The Invite, Yet Nothing Changed On Your Echo

This one often comes down to language settings or device sync lag.

Set the device language — Switch the Echo to English United States in Device Language.
Restart the Echo — Unplug it for 10 seconds, then plug it back in.
Wait for the next prompt — Some accounts flip over in stages across devices, so give it a little time after the first device updates.

Your Household Has Multiple Echos On Different Accounts

If one Echo is registered to a different Amazon account, it can stay on the older experience while the rest move to Alexa+. That can feel like the upgrade “half worked.”

Check registration per device — In each Echo’s device settings, look for the registered account.
Move devices to one account — Register the devices to the primary account you want to use for Alexa+.
Re-run setup on a screen device — If you have an Echo Show, use the setup card to confirm the change.

Alexa Plus Feels Slower Or Mishears More

A new experience can expose old Wi-Fi problems. If responses lag or voice pickup drops, treat it like a network tune-up.

Check Wi-Fi strength — Move the Echo a bit closer to the router and test again.
Restart the router — A simple reboot can clear congestion.
Reduce nearby noise — Keep loud fans or speakers away from the Echo’s microphones.

How To Leave Alexa Plus Or Switch Back If You Don’t Like It

If you’re in Early Access and decide it’s not for you, Amazon notes that you can leave the Early Access experience and return your compatible devices to the original Alexa. If you’re on a paid plan, the path is usually managed from your Amazon subscriptions page.

Before you cancel, make a short list of what bothered you. If it’s one of the common setup issues above, a quick fix can change the experience a lot. If it’s just not your style, switching back is a clean option.

Find the exit option — Use the Alexa+ settings or the voice command Amazon provides for leaving Early Access.
Confirm the change — Follow the prompt to disable Alexa+.
Restart one Echo — Power cycle one device to confirm it’s back on the original experience.

Quick Checklist For A Smooth Alexa Plus Upgrade

If you want a single pass to run before you start, this checklist keeps you out of the usual traps.

Use one Amazon account — Keep your Echo devices and Alexa app on the same login.
Confirm your device generation — Check the model in the Alexa app so you know what to expect.
Set English United States — Switch device language if the rollout requires it.
Request access on Alexa.com — Join the Early Access list if you don’t see a banner in the app.
Finish setup on the device — Tap the setup card or follow the prompt until you see confirmation.
Review privacy settings — Clear voice history and connected services you don’t want.
Tune notifications on screens — Cut the cards that clutter the home screen.

Once those pieces line up, the upgrade is usually straightforward. If you get stuck, start with the account and language checks, then restart the device you’re testing. That combo fixes a lot of “I can’t find Alexa Plus” headaches.